How Looko Works
Express Once, Continuous Watch, Act on Meaningful Change
Tired of manually checking? Define exactly what matters to you in natural language. Looko handles the checking and only notifies you when something truly relevant happens. No spam, no endless alerts.
Manually Checking Is Eating Up Your Time
- Tired of overpaying because you missed a price drop?
- Spending hours manually checking competitor prices?
- Missing tour announcements because you didn't check at the right time?
Repeated searching, noisy feeds, and brittle alerts all require ongoing effort. You have to keep track of changes, find out about updates, and alert yourself of what matters. There has to be a better way.
| Traditional Methods | Looko |
|---|---|
| Repeated manual checking | Automatic scheduled checking |
| Noisy feeds and newsletters | Only relevant updates |
| Rigid keyword alerts | Semantic understanding |
| Miss updates between checks | Scheduled monitoring |
How It Works
1. Define Exactly What Matters
Describe precisely what you care about in natural language. Looko clarifies your intent through conversation to ensure it understands exactly what you want.
No rigid forms or templates needed. Use your own words.
You define what matters, Looko handles the checking. Only notifies when it truly matches.
2. Looko Handles the Checking
Looko checks automatically on a schedule (every 60-1440 minutes, determined by your task needs). A real-time internet search tool runs in the background to check fresh data.
No user effort required. It works while you live.
You stay informed without having to check yourself
3. Semantic Evaluation
LLM evaluates new information against your exact intent. Not keyword matching. Actual understanding of meaning and context.
Considers history to prevent duplicate notifications.
Only truly relevant changes trigger notifications. No spam, no endless alerts.
4. Action Only When It Truly Matters
Looko acts when conditions are met (currently via email notification). One notification per finding, no repeats, no spam.
Only when something truly relevant happens. Matches your exact definition.
You stay informed automatically. Only when it matters to you, no endless alerts.
Real World Examples
Band Tour Tracking
User Query: "Where to find out about concert or tour announcements?"
Looko Solution: Handles tour announcement tracking and acts when relevant shows are announced (currently via email notification)
Example Task: "Tell me when Coldplay announces a show near Austin"
You stay informed automatically. No need to check yourself.
Competitor Pricing Tracking
User Query: "How do you keep track of competitor pricing?" / "Manually checking competitor prices is eating up 5 hours"
Looko Solution: Handles competitor pricing tracking and acts when prices change (currently via email notification)
Example Task: "Alert me if Stripe changes Billing prices"
You stay informed automatically. No more manual checking required.
Price Drop Tracking
User Query: "Best way to track online price drops? I'm tired of overpaying"
Looko Solution: Handles price tracking and acts when prices drop (currently via email notification)
Example Task: "Tell me when there is a price drop for the Sony WH-1000XM5"
Relief. No more worrying about missing deals.
Website Change Tracking
User Query: "Is there a way to alert you of website changes?" / "Best tool for instant notification on any change on website"
Looko Solution: Handles website change tracking and acts when meaningful changes occur (currently via email notification)
Example Task: "Notify me when the competitor's pricing page changes"
Delegation. You don't have to check repeatedly.
Regulatory Change Tracking
User Query: "How to keep track of policy updates?"
Looko Solution: Handles regulatory tracking and acts when relevant policy changes occur (currently via email notification)
Example Task: "Notify me if California updates insurance coverage rules for small providers"
You stay informed automatically. Compliance without constant manual checking.
How Looko Compares
Looko vs Search Engines
Difference: Looko handles continuous checking and acts when conditions are met. Search engines require repeated queries.
When to choose Looko: When you want to stay informed automatically without repeatedly checking, not just get current information.
Looko vs Social Feeds
Difference: Looko provides automatic updates only when relevant. Feeds require constant scanning and create noise.
When to choose Looko: When you want automatic, relevant updates without managing a stream.
Looko vs Keyword Alerts
Difference: Looko understands meaning and context. Keyword alerts rely on rigid patterns.
When to choose Looko: When relevance depends on semantic understanding, not surface patterns.
Looko vs Manual Checking
Difference: Looko eliminates the need to check yourself. Manual checking requires ongoing effort.
When to choose Looko: When you want to stay informed automatically without the effort of checking yourself.
Stop Manually Checking, Stay Informed Automatically
Express what you care about once. Looko handles the checking, and you stay informed automatically. Create your first task and experience the relief of not having to check yourself.
Create Your First TaskFrequently Asked Questions
Q: How often does Looko check?
A: Looko checks automatically every 60-1440 minutes based on your task's cadence. The system determines the optimal frequency to balance freshness and efficiency.
Q: How does it know what's relevant?
A: Looko uses LLM-based evaluation to understand context, not just keyword matching. It evaluates new information against your intent and history to determine if something is meaningfully relevant.
Q: What if I need to refine my task?
A: You can continue interacting with Looko to refine what matters and how it should be handled. The system learns from your feedback and improves over time.
Q: How accurate is the detection?
A: Looko prioritizes precision to minimize false positives. It only notifies when something is meaningfully relevant based on your intent, not just any change.
Q: Is this better than manually checking?
A: Yes. Looko automates the checking process that would otherwise require hours of manual effort. It works continuously in the background and keeps you informed automatically when something meaningful happens.